Unable to tell whether someone really objects to behavioural ads or whether they are sticking with Microsoft’s default, some may ignore a DNT signal and press on anyway.

出自-2013年考研阅读原文

On May 31st Microsoft Set off the row: It said that Internet Explorer 10,the version due to appear windows 8, would have DNT as a default.

出自-2013年考研阅读原文

Getting a DNT signal does not oblige anyone to stop tracking, although some companies have promised to do so.

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Few switch DNT on now, but if tracking is off it will stay off.

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DNT does not seem an obviously huge selling point for windows 8-though the firm has compared some of its other products favourably with Google's on that count before.

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After all, it has an ad business too, which it says will comply with DNT requests, though it is still working out how.

出自-2013年考研阅读原文

If it is trying to upset Google, which relies almost wholly on advertising, it has chosen an indirect method: there is no guarantee that DNT by default will become the norm.

2013年考研真题（英语一）阅读理解 Section Ⅱ

In February the FTC and the digital Advertising Alliance agreed that the industry would get cracking on responding to DNT requests.

2013年考研真题（英语一）阅读理解 Section Ⅱ

It said that Internet Explorer 10, the version due to appear with Windows 8, would have DNT as a default.

2013年考研真题（英语一）阅读理解 Section Ⅱ

microsoft's Internet Explorer and Apple's safari both offer DNT; Google's Chrome is due to do so this year.

2013年考研真题（英语一）阅读理解 Section Ⅱ

Unable to tell whether someone really objects to behavioural ads or whether they are sticking with microsoft's default, some may ignore a DNT signal and press on anyway.

2013年考研真题（英语一）阅读理解 Section Ⅱ